THE CONCEPT OF THE FUNCTIONING OF WIKINOMICS AS A NEW FORM OF BUSINESS COOPERATION AND COPYRIGHT PROTECTION: PROBLEM STATEMENT

Abstract

Wikinomics is a concept that Don Tapscott and Anthony D. Williams introduced in their book “Wikinomics: How a Massive Collaboration Changed Everything”. This book explores how companies and individuals can leverage the opportunities of collaboration and open source technology to drive innovation, growth and success. Wikinomics is based on the principle that cooperation, information exchange and transparency can promote innovation and economic growth. In the traditional business model, companies work in a closed system in which they develop products and services, which are then sold to consumers. This model is limited to the experience and resources of the company and often leads to the fact that products do not meet the needs of consumers. This article will examine the paradigm of wikinomics in terms of organizing a business or introducing a collective mind.